Elevating Customer Engagement in the Automotive Industry: A Digital Transformation Journey
The successful implementation of Emojot at the automaker serves as a powerful testament to digital transformation's potential within the automotive industry. As quoted by the automaker’s 's Head of Global Digital Programs, "I depend on Emojot to stay in tune with my customers." Through Emojot, the automaker surmounted significant barriers in customer engagement and feedback collection, laying the foundation for enhanced customer satisfaction and expanded use of digital corporate resources